Social content is shorthand for the terms “social media” and “content marketing.” It represents content and link sharing on various social media platforms.
Yet, for marketers, the social content definition is broader and, often, not well understood. Social content is about how the content is created, not shared or distributed!
Integrate social content into the core of your social media and content marketing plans, strategies and activities. Keep in mind the 90%-9%-1% ratio of social media interactions. It’s the key to social content.